Speakers

Rachel is a CRM industry veteran, having spent nearly 20 years consulting on data-driven marketing strategies across various industry verticals, with the past ten years specifically focused on healthcare CRM-based solutions and strategies.

In her role at Innovaccer, Rachel is laser focused on helping health system clients use data-driven solutions to create deeply personalized consumer and patient journeys, while simultaneously ensuring financial and operational objectives are met (e.g., acquire and retain patients, increase share of referrals, improve payer mix, reduce cost, target specific services, etc.).